Faculty Details

Dr. Prasad Begde has a PhD, MBA, and BBA in Business Administration. He has more than seventeen years of teaching and research experience. Before joining VIT, he worked abroad for seven years. He worked as a faculty member with various universities and different countries and cultures, such as in India (Asia), the Republic of Fiji (Australian Territory), and Oman (Arabic Region). His previous institute, SUC College, Oman, is affiliated with Bond University, Australia, and his PG course is at Sunderland University, United Kingdom. He worked with the Fiji National University, Fiji, Sur University, Oman, and MITS Deemed University in India. His areas of teaching and research interest included Strategy, Entrepreneurship, Leadership, Marketing, E-Marketing, Consumer Behavior, Retail Management, Branding, and International Marketing. He has organised several National and International Conferences and is credited with research publications in various refereed journals. He has several journal publications with SCOPUS, ABDC listed peer revived Journals and National and International books such as \"Emerging Trends in Retail Management.\" He is on various editorial boards, such as the Chintan Research Journal and the IJBASS. He attended various teaching and professional development training program, including FDP from the Indian Institute of Management, Kozhikode (IIMK). He has several patents, such as \"DSS in Retail\" under Australian Patent Rights. He is also a member of various institutional and professional bodies, such as the IMRTC, USA, and Harvard Business Education. He also received the best professor award from IBA. He has guided various projects for bachelor\'s, master\'s, and PhD students in the management area.